Innovación en primera persona: Gabriela Frías

“No todo lo que es inspirador está en Estados Unidos. Hoy tenemos muchísimos ejemplos en América Latina. Nuestra tarea será buscarlos y enseñarselo a la gente”. Para Gabriela Frías, hacen falta ejemplos e historias inspiradoras en nuestra región para fomentar el espíritu emprendedor, por eso se decidió a hacerlo en […]

“No todo lo que es inspirador está en Estados Unidos. Hoy tenemos muchísimos ejemplos en América Latina. Nuestra tarea será buscarlos y enseñarselo a la gente”. Para Gabriela Frías, hacen falta ejemplos e historias inspiradoras en nuestra región para fomentar el espíritu emprendedor, por eso se decidió a hacerlo en su nuevo programa Portfolio Global, en CNN en Español, que comienza este lunes 16 a las 16 hs (Buenos Aires).

El nuevo programa de Gabriela Frías, presentadora del programa de negocios Economía y Finanzas, transmitido por CNN en Español, promete ser innovador: se basará en los nuevos modelos de negocios que están cambiando vertiginosamente, el diseño de productos, el desarrollo de servicios y las tendencias que revolucionan la manera en que trabajamos y vivimos.

Por eso, Prensa Económica decidió entrevistarla en exclusivo.
Portfolio Global estará centrado básicamente en los innovadores y transformadores de América Latina, a través de casos que puedan servir de inspiración tanto a emprendedores como a empresas ya asentadas.
Las nuevas tendencias como la share economy, el crow founding, la innovación social serán centrales en este nuevo programa, siempre tratando de llevarlo a la gente común y ejemplificandolo con entrevistas de casos puntuales.
“Quiero que todos los temas estén ejemplificados. La Innovación no la trataré en abstracto, sino en su uso en una empresa. Lo mismo con todos los temas. Quiero que sea accesible y que la gente pueda adquirir conocimientos de casos prácticos”, asegura Gabriela.

Los jóvenes latinoaméricanos, también ocuparán un rol central en el programa. “Hoy las empresas quieren saber qué dicen los Millenials. Ellos deciden sobre cómo deben ser las empresas, sus productos y servicios. En Am Lat tenemos 150 millones de `millenials´. Me encantaría que el programa llegue a este grupo y se produzca un intercambio sobre lo que piensan ellos de las empresas y viceversa”

Uno de los principales temas del programa será la Educación. “Vivimos una verdadera revolución que debemos aprovechar para solucionar muchos de los déficits de América Latina, como por ejemplo el tema de la educación”.
Otro de los ejes, será la Innovación Social, un tema muy adecuado también para la región y que será parte de la futura economía sustentable.

En su primer programa una de las entrevistadas será Christine Lagarde, ex ministra de finanzas de Francia y actual directora general del FMI, que contará el desafío de ser mujer y haber logrado triunfar en un ámbito tradicionalmente machista.
Entre los casos exitosos, Gabriela viajará a Chile para mostrar a un grupo de emprendedores galardonados por un novedoso sistema de aprovechamiento del agua.
Los temas de la agenda, como el precio del petróleo, serán tratados también durante la semana, al igual que la Educación, la Innovación y el fenómeno del Big Data.

“Hablaremos de los empresarios tradicionales y de los no tradicionales. Las empresas están buscando gente que rompa los moldes y los latinos somos buenos en eso”, finaliza Gabriela.

Portfolio Global se transmitirá de lunes a viernes de 16 a 17 hs (Bs. As.)

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Innovación en primera persona: Gabriela Frías

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