PepsiCo y The Nature Conservancy (TNC) anunciaron una nueva colaboración para la reposición de agua en Latinoamérica, que con una inversión de US$ 3 millones en los próximos 7 años, busca reponer cinco cuencas hidrográficas urbanas dañadas en Ciudad de México; Sao Paulo; Ciudad de Guatemala y Bogotá.
El acuerdo fue firmado por el CEO de PepsiCo Latinoamérica, Laxman Narasimhan, y el CEO y presidente de TNC, Mark Tercek (Foto).
El objetivo es habilitar la seguridad hídrica de forma sostenible y a largo plazo de estas cuencas hidrográficas en las grandes ciudades cercanas a donde PepsiCo opera.
Hoy en día, 80% de la población latinoamericana vive en áreas urbanas, y se espera que aumente hasta el 90% en 2050. Este escenario obliga a implementar inversiones eficientes para asegurar el agua potable a la población, industrias y agricultura.
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