Una Argentina liderará la práctica global de UX

Desde las oficinas de GlobalLogic en Buenos Aires, Laura Laita liderará a todo los equipos de UX de la empresa. GlobalLogic, empresa de servicios de desarrollo de productos digitales, nombró a Laura Laita como nueva Global UX Head. Desde las oficinas en Buenos Aires, liderará a todos los equipos de UX de GlobalLogic […]

Desde las oficinas de GlobalLogic en Buenos Aires, Laura Laita liderará a todo los equipos de UX de la empresa.

GlobalLogic, empresa de servicios de desarrollo de productos digitales, nombró a Laura Laita como nueva Global UX Head. Desde las oficinas en Buenos Aires, liderará a todos los equipos de UX de GlobalLogic reportando a Sunil Singh, CTO de la compañía.


Desde el rediseño de redes Intranet, hasta el desarrollo, análisis y administración de proyectos, la carrera de Laura progresó rápidamente dentro de la compañía. Hoy, luego de 3 años y de numerosos proyectos, discoveries, workshops, post-its, PoCs, wireflows, wireframes, entrevistas a usuarios y pruebas, continúa su trayectoria en GlobalLogic, maximizando el valor de la multinacional como socio estratégico de sus clientes.


Laura estudió Diseño Gráfico en la Universidad de Buenos Aires, recibiéndose en el 2002. Trabajó en diversas empresas, grandes y pequeñas, en Buenos Aires y también en Alemania donde vivió alrededor de 2 años. Comenzó su desarrollo en el área de diseño gráfico y web, pero con el tiempo fue incursionando en el mundo del diseño de experiencia de usuario, avanzando en conocimiento y práctica dentro de esta disciplina.


“Mis objetivos para este puesto son seguir haciendo crecer la práctica de UX a nivel empresa, alineando procesos y usando buenas prácticas para desarrollar ideas y productos, organizando nuestra forma de trabajo para poder mejorar a nivel global, no como locaciones independientes, sino como un mismo grupo” comenta Laita“Esta nueva experiencia es un gran desafío para mí, es una forma de poner a prueba mis habilidades y seguir creciendo como profesional dentro de GlobalLogic, y es también un voto de confianza de toda la gente con la que trabajo” agrega.


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Una Argentina liderará la práctica global de UX

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